Chester Degree Show

For my Promotional Design module, we were asked to blog instead of creating workbooks like we did in the past. The following few pages are degree shows from different universities which is what our summer brief asked us to attend. Attending University of Chester final degree show was compulsary and I am inspired by what I saw. I am definately considering using 2D and 3D media to display my work for my final exhibition and maybe photo frames because I find that the dimension makes it very interesting to look at.

The only thing that I thought was a problem as a whole was that people who don't know Kingsway wouldn't know where the exhibition was because there wasn't anything to lead me to the room filled with the work. Whilst Leeds and Manchester degree shows had something that led me to the displayed work.

Final Degree shows 2012

There was a lot of interactive designs that needed us to help create the piece of work which I thought was very clever because it made me understand more of the students work. When I had to physically do something to see the work, it became very interesting and unique because I hadn't thought of that.

Final Degree Shows

What I like most that was different from the other degree shows is that the students provided a business card and a media for us to read from telling me about what their purpose of the display was about. As I went to Manchester's degree show, I felt very confused by what they were doing because they didn't say what their brief was. I also like the variety of different types of displays I saw.

 

Following on to Leeds and Manchester Degree shows that I attended. They were all very different and unique. It was really interesting to see the choice of media they used to display their work.

Continuing...

Continuing ...

 

 

Culture Differences in Advertisments

This is research on what I found out on same branded advertisements in Hong Kong and Britain.
The top is a website of Mac Donalds. It is very popular in asian culture to use celebrities to endorse many different products and services because they believe the fellow fans will do what the celebrity does. Meanwhile in Uk we dont use celebrities for Mac Donalds because even though we all think Mac donalds is a cheaper alternative to eat food, it is considered embarassing to be working there.

The middle pictures are from the L'oreal websites. It is very obvious that the colour scheme is very different. Asian people prefer to have whiter skin hence the white clean background on the website while many British prefer to look sleek and empowered by using products to make them look youthful.

Finally the  bottom image  is the Maybelline brand, a brand that has many different shades of colour to suit every skin tone. They are both very simillar posters yet different because of how the models are posing. The asian girl looks more flirty and natural whereas the english girls make up is pretty intense and makes her look superior.

I feel I definately understand the culture differences because I am chinese yet I was born in Uk. I also prefer to have whiter skin while a lot of english girls I know prefer to tan. I noticed in Hong Kong many girls do wear make up but it the most natural way so that you can't tell and in UK many girls wear eyeliner,mascara and lipstick daily
The right handside is readings that I have found relevant to my purpose of work.